November 24, 2005
Gary Stein noticed some anti blog advertising logo linkbait.
It is a bit of a bitch to monetize certain audiences. That is why you see some successful entrepreneurs running a number of for profit sites away from their main blog channels. The blog channels give you credibility that can be leveraged elsewhere, but when you combine the business model right into the blog sometimes that can cost you links, especially if people think you make large profits from it and / or if you have a web savvy group of site visitors.
As you get more successful your time has more value, and some of the best websites outright suck on the profit per unit time. Some jackasses send bogus lawsuits that can cost 10’s of thousands of dollars. With society the way it is you have to look out on the financial front or you may end up getting crushed by some greedy arbitrary assholes who should rot in hell (although I am not naming names there hehehe).
When you have no boss and a broad array of interests and are more interested in learning than making money it is exceptionally easy getting pulled a bit thin running too many channels. Hard to know when it is time to consolidate, take time off, kill a channel, or what to do. Especially when you consider the effects current and future search algorithms and monetization methods may offer.
The blog space is ripe to be tapped for large profits, and I think if I put the same effort into it as I did my SeoBook.com website I could probably make 7 figures a year within 2 years. Not that I am all about money, but it is nice to know that if anyone ever tries to screw you over that you could make it hurt them far more than they could ever hurt you. My lawyers and this whole recent lawsuit deal taught me some valuable lesson about honesty and how that sometimes does not play an active role in the business space.
As the algorithms advance my SEO site’s time requirements increase logarithmically and people may not see that just by reading some of the day to day posts.
After you get mildly successful it is too easy to hold on thinking it will stay that way, but it never does. I need to be more effectively leveraging the stuff I have learned.
Hard to know when to let go, switch trains, or ante up all in. It’s not time for drastic changes yet, but I may look at some other stuff too.