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December 16, 2005

Buy a Blog Logo

Buying a logo can sorta suck because you may not get exactly what you want, and you may not even know what you want. Think of what sort of brand you want to have. Is it one that emphasizes creativity and fun, is it a serious site, a tech one? Your logo should fit not only the colors you would like but also the theme that matches with your personality or the personality of the site.

A few tips I would offer on this front are to look at some logos others have designed to help come up with an idea for what you like. Sometimes you can even find out who designed a logo you like and have them design one for you. You can also:

  • Hire a professional logo designer. Some of the logos I have got have really been hit or miss. My favorite logo designer has sucky customer service. The only other logo designer that I used and liked was The Logo Company. A few of the logos I bought from them I did not like, but I loved their Fatty Weight Loss logo. Both DMOZ and Yahoo! Directory list many logo designers.
  • You can bid on projects on sites like I have generally found most of these to be a let down for me though.
  • Some forums like NamePros allow you to post logo design projects where you pick the winner. If you pay more you will attract higher quality designers, but I have seen some decent logos from the $20 to $50 range.
  • Ask for a favor from a friend who is good at logo design…perhaps offering to buy them dinner or pay them back down the road. If you are actively learning about the web you should participate in online communities to create trusted friends. Some of them may be able to help you directly, and others may be able to recommend you to someone who can help you.
  • If you have serious cash go with a kick ass designer like Hicks Design. I also like some of the logos from Eden Creations.
  • If you are a total do it yourselfer then Adobe Photoshop is amazing. A few cheaper logo design software products come from AAA Logo and Laughing Bird Software. I have not yet tried it, but GIMP is free open sourced software, and is supposed to be a lot like Adobe Photoshop.

Is there any software or logo designers you recommend? What work made you want to recommend them?

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